Hello Partners!

We’re making backend improvements to our campaign publication process to improve stability and performance.

This update only affects partners who use their own Google Analytics and/or Meta (Facebook) Pixel events to track when campaigns are published.

If you do not use this type of tracking, no action is required and this change will not affect you.

As part of this work, campaign publish events (such as Google Analytics and Meta/Facebook Pixel events) will no longer be triggered from the browser and will instead be sent securely from our backend.

If you do use Google Analytics or Meta/Facebook Pixel tracking for campaign publish events, we will need to update your Partner Setup with the following information:

Google Analytics

• Tracking ID
• Secret Key

Meta (Facebook) Pixel

• Access Token (if you use Meta Pixel tracking)
• Pixel ID

In order to securely share this information, please use a secure note using a vendor of your choice (LastPass, 1Password, etc) and share with scott@rallyup.com only.  We will then update them for you in the partner setup.

If these values are not provided, publish‑related tracking events will not be sent once the new system is enabled.

We’ll keep this functionality disabled during a transition period to give you time to make the update, and we’ll notify you before it is enabled. This functionality is expected to be available near the end of Q1.

If you have any questions, please reach out at partners@rallyup.com.